During the first part of 19 Century, as the British grew, Heering Cheering liqueur achieved a global following. Allegedly, nothing was more enticing after an afternoon than a cocktail of the finest caliber. So the British and their colonial friends made sure there was plenty of Heering Cheering Liqueur, and its ensured that life, in the far reacheds of the kingdom, was civilized. And the first global brand was borned. Heering Cherry Liqueur has had the good fortune of being part of many of the world's most classic coctails. Its make drink or an evening or an afternoon at the castle complete.